Vilniaus universiteto Ekonomikos ir verslo administravimo fakulteto autoriaus (Sigitas Urbonavičius) publikacijų sąrašas (pagal Lietuvos akademinės elektroninės bibliotekos (eLABa) duomenis):

Eil. Nr. Publikacija
1Hollebeek, Linda Desiree; Sarstedt, Marko; Menidjel, Choukri; Urbonavičius, Sigitas; Dikčius, Vytautas. Theoretical rigor of customer experience scales: a systematic review and a roadmap for researchers // Marketing intelligence & planning. West Yorkshire : Emerald Publishing Ltd. ISSN 0263-4503. eISSN 1758-8049. 2024, Early Access, p. [1-30]. DOI: 10.1108/MIP-06-2024-0413.
2Zhang, Haowei; Lv, Yang; Zhang, Justin Zuopeng; Hollebeek, Linda Desiree; Behl, Abhishek; Urbonavičius, Sigitas. Exploring purchase intention in metaverse retailing: Insights from an automotive platform // Journal of retailing and consumer services. London : Elsevier Ltd. ISSN 0969-6989. eISSN 1873-1384. 2024, vol. 82, art. no. 104144, p. [1-11]. DOI: 10.1016/j.jretconser.2024.104144.
3Hollebeek, Linda Desiree; Parts, Oliver; Urbonavičius, Sigitas; Riisalu, Rein; Adomavičiūtė-Sakalauskė, Karina; Jansson, Johan. Consumers’ online brand-related misinformation engagement: a weapons of influence perspective // Journal of strategic marketing. Abingdon : Taylor & Francis Ltd. ISSN 0965-254X. eISSN 1466-4488. 2024, Early Access, p. [1-20]. DOI: 10.1080/0965254X.2024.2380657.
4Hollebeek, Linda Desiree; Srivastava, Rajendra K.; Clark, Moira K.; Urbonavičius, Sigitas; Lim, Weng Marc. Crafting conceptual proposition‐based contributions: The 7C framework // Psychology & marketing. Hoboken : John Wiley & Sons, Ltd. ISSN 1520-6793. eISSN 0742-6046. 2024, vol. 41, iss. 10, p. 2396-2411. DOI: 10.1002/mar.22055.
5Urbonavičius, Sigitas; Degutis, Mindaugas; Zimaitis, Ignas; Kaduškevičiūtė, Vaida; Skare, Vatroslav. Three steps towards the deeper insights into willingness to disclose personal data in online shopping: an abstract // Optimistic marketing in challenging times: serving ever-shifting customer needs : proceedings of the 2022 AMS annual conference, May 25-27, Monterey, CA, USA. Cham : Springer Nature, 2023. ISBN 9783031246890. eISBN 9783031246876. p. 161-162. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science (DMSPAMS), ISSN 2363-6165, eISSN 2363-6173). DOI: 10.1007/978-3-031-24687-6_62.
6Adomavičiūtė-Sakalauskė, Karina; Urbonavičius, Sigitas; Kiršė, Sigita; Zimaitis, Ignas. Applications of tpb and tam theoretical backgrounds for online purchasing research during COVID-19 pandemic // Business transformation in uncertain global environments: 16th annual conference of the EuroMed Academy of Business, September 27-29 2023, Vilnius, Lithuania / edited by: Demetris Vrontis, Yaakov Weber, Evangelos Tsoukatos : EuroMed Press, 2023. ISBN 9789963711987. ISSN 2547-8516. p. 38-49. Prieiga per internetą: <https://emrbi.org/wp-content/uploads/2023/09/euromed2023-book-of-proceedings-2023-09-24.pdf>.
7Hollebeek, Linda Desiree; Manidjel, Choukri; Sarstedt, Marko; Jansson, Johan; Urbonavičius, Sigitas. Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research // Psychology and marketing. Hoboken : Wiley. ISSN 0742-6046. eISSN 1520-6793. 2024, vol. 41, iss. 4, p. 880-898. DOI: 10.1002/mar.21957.
8Urbonavičius, Sigitas; Adomavičiūtė-Sakalauskė, Karina. Learning from pandemic periods: elements of the theory of behavioral transformation // Market-Trziste. Zagreb : University of Zagreb. ISSN 0353-4790. eISSN 1849-1383. 2023, vol. 35, no. 2, p. 251-266. DOI: 10.22598/mt/2023.35.2.251.
9Urbonavičius, Sigitas; Degutis, Mindaugas. Technology-driven economic behaviours: the role of willingness to disclose personal data in online buying and webrooming // Inžinerinė ekonomika=Engineering economics. Kaunas : Kauno technologijos universitetas. ISSN 1392-2785. eISSN 2029-5839. 2023, vol. 34, iss. 5, p. 568-578. DOI: 10.5755/j01.ee.34.5.34782.
10Skare, Vatroslav (tyrėjas); Kaduškevičiūtė, Vaida (tyrėjas); Zimaitis, Ignas (tyrėjas); Urbonavičius, Sigitas (tyrėjas); Degutis, Mindaugas (tyrėjas). Veiksniai, lemiantys norą atskleisti asmens duomenis ir jo įtaka pirkimo kanalo pasirinkimui = Factors, influencing the willingness to disclose personal data, and impact of the willingness on the choice of a purchasing channel. Vilnius, 2022. 4 failai. DOI: 10.18279/MIDAS.ASMDUOM.187050.
11Urbonavičius, Sigitas. Relative power of online buyers in regard to a store: How it encourages them to disclose their personal data? // Journal of retailing and consumer services. Oxford : Elsevier Ltd. ISSN 0969-6989. eISSN 1873-1384. 2023, vol. 75, art. no. 103510, p. [1-8]. DOI: 10.1016/j.jretconser.2023.103510.
12Adomavičiūtė, Karina; Urbonavičius, Sigitas. Does the intention to purchase cause-related products compared to charity donations indicate higher morality? // Journal of philanthropy and marketing. Hoboken : Wiley. eISSN 2691-1361. 2023, vol. 28, iss. 4, art. no. e1811, p. [1-13]. DOI: 10.1002/nvsm.1811.
13Urbonavičius, Sigitas; Degutis, Mindaugas; Zimaitis, Ignas; Skare, Vatroslav. Impacts of store trust antecedents on willingness to disclose personal data in online shopping // Organizations and markets in emerging economies. Vilnius : Vilniaus universiteto leidykla. ISSN 2029-4581. eISSN 2345-0037. 2023, vol. 14, no. 2, p. 242-259. DOI: 10.15388/omee.2023.14.90.
14Andrulienė, Rasuolė; Urbonavičius, Sigitas. The role of health-consciousness and de-stress motivation on travel desire and intention // Organizations and markets in emerging economies. Vilnius : Vilniaus universiteto leidykla. ISSN 2029-4581. eISSN 2345-0037. 2023, vol. 14, no. 2, p. 286-303. DOI: 10.15388/omee.2023.14.93.
15Urbonavičius, Sigitas; Andrulienė, Rasuolė; Adomavičiūtė, Karina; Ozretic-Dosen, Durdana. The role of travelling distances in tourism: different planning, different motives // Bulletin of geography. Socio-economic series. Toruń : Nicolaus Copernicus University in Toruń. ISSN 1732-4254. eISSN 2083-8298. 2023, no. 60, p. 145-156. DOI: 10.12775/bgss-2023-0020.
16Hollebeek, Linda Desiree; Urbonavičius, Sigitas; Sigurdsson, Valdimar; Arvola, René; Clark, Moira K. Customer journey value: a conceptual framework // Journal of creating value. Thousand Oaks, California : SAGE Publications. ISSN 2394-9643. eISSN 2454-213X. 2023, vol. 9, no. 1, p. 8-26. DOI: 10.1177/23949643231157155.
17Degutis, Mindaugas; Urbonavičius, Sigitas; Hollebeek, Linda Desiree; Anselmsson, Johan. Consumers’ willingness to disclose their personal data in e-commerce: A reciprocity-based social exchange perspective // Journal of retailing and consumer services. Oxford : Elsevier. ISSN 0969-6989. eISSN 1873-1384. 2023, vol. 74, art. no. 103385, p. [1-8]. DOI: 10.1016/j.jretconser.2023.103385.
18Hollebeek, Linda Desiree; Sarstedt, Marko; Menidjel8, Choukri; Sprott, David; Urbonavičius, Sigitas. Hallmarks and potential pitfalls of customer‐ and consumer engagement scales: A systematic review // Psychology & Marketing. Hoboken : John Wiley & Sons, Ltd. ISSN 0742-6046. eISSN 1520-6793. 2023, vol. 40, iss. 6, p. 1074-1088. DOI: 10.1002/mar.21797.
19Menidjel, Choukri; Hollebeek, Linda Desiree; Urbonavičius, Sigitas; Sigurdsson, Valdimar. Why switch? The role of customer variety-seeking and engagement in driving service switching intention // Journal of services marketing. Bingley : Emerald Publishing Limited. ISSN 0887-6045. 2023, vol. 37, iss. 5, p. 592-605. DOI: 10.1108/JSM-04-2022-0122.
20Zimaitis, Ignas; Urbonavičius, Sigitas; Kaduškevičiūtė, Vaida. Modelling the willingness to disclose personal data in registration to online store on the basis of social exchange theory // EMAC 2021 Regional Conference: 50th Proceedings of the European Marketing Academy, Warsaw, 22-24, September, 2021. Madrid : European Marketing Academy. 2021, p. [1-11]. Prieiga per internetą: <http://proceedings.emac-online.org/index.cfm?abstractid=R2021-104285&Modelling%20the%20Willingness%20to%20Disclose%20Personal%20Dat0>.
21Letukytė, Neda; Urbonavičius, Sigitas. Impact of the congruence between brand personality and consumer personality on emotional loyalty: what makes Apple and Samsung different? // Market-Tržište. Zagreb : Sveučilište u Zagrebu. ISSN 0353-4790. eISSN 1849-1383. 2022, vol. 34, iss. 1, p. 59-77. DOI: 10.22598/mt/2022.34.1.59.
22Zimaitis, Ignas; Urbonavičius, Sigitas; Degutis, Mindaugas; Kaduškevičiūtė, Vaida. Influence of trust and conspiracy beliefs on the disclosure of personal data online // Journal of business economics and management. Vilnius : Vilnius TECH. ISSN 1611-1699. eISSN 2029-4433. 2022, vol. 23, no. 3, p. 551-568. DOI: 10.3846/jbem.2022.16119.
23Hollebeek, Linda Desiree; Sprott, David E.; Urbonavičius, Sigitas; Sigurdsson, Valdimar; Clark, Moira K.; Riisalu, Rein; Smith, Dale L. G. Beyond the Big Five: The effect of machiavellian, narcissistic, and psychopathic personality traits on stakeholder engagement // Psychology & marketing. Hoboken : Wiley. ISSN 0742-6046. eISSN 1520-6793. 2022, vol. 39, iss. 6, p. 1230-1243. DOI: 10.1002/mar.21647.
24Hollebeek, Linda Desiree; Urbonavičius, Sigitas; Sigurdsson, Valdimar; Clark, Moira K.; Parts, Oliver; Rather, Raouf Ahmad. Stakeholder engagement and business model innovation value // The service industries journal. Abingdon : Routledge Journals, Taylor & Francis Ltd. ISSN 0264-2069. eISSN 1743-9507. 2022, vol. 42, no. 1-2, p. 42-58. DOI: 10.1080/02642069.2022.2026334.
25Urbonavičius, Sigitas; Janonytė, Aira; Reardon, Saule Amirebayeva; Reardon, James. The influence of body objectification and health locus of control on using gym services by women // International journal of business, marketing, and decision sciences : Louisiana Tech University. ISSN 1942-8162. 2019, vol. 12, no. 1, p. 13-30. Prieiga per internetą: <https://www.iabpad.com/the-influence-of-body-objectification-and-health-locus-control-on-using-gym-services-by-women/>.
26Moayery, Meysam; Urbonavičius, Sigitas. Importance of privacy regulatory environments on willingness to disclose personal data in e-stores // AIRSI2021 : conference proceedings, July 12-14, 2021, Zaragoza, Spain. Zaragoza : University of Zaragoza. 2021, p. 41-44.
27Urbonavičius, Sigitas; Degutis, Mindaugas; Zimaitis, Ignas; Kaduškevičiūtė, Vaida; Skare, Vatroslav. From social networking to willingness to disclose personal data when shopping online: modelling in the context of social exchange theory // Journal of business research. New York : Elsevier Inc. ISSN 0148-2963. eISSN 1873-7978. 2021, vol. 136, p. 76-85. DOI: 10.1016/j.jbusres.2021.07.031.
28Škare, Vatroslav; Urbonavičius, Sigitas; Laurutytė, Dalia; Zimaitis, Ignas. Dispositional willingness to provide personal data online: antecedents and the mechanism // EMAC 2020 regional conference, Budapest, May 26-29, 2020 : proceedings of the European Marketing Academy. Budapest : European Marketing Academy. 2020, art. no. 60890, p. [1-10]. Prieiga per internetą: <http://proceedings.emac-online.org/pdfs/A2020-60890.pdf>.
29Urbonavičius, Sigitas; Degutis, Mindaugas; Zimaitis, Ignas; Kaduškevičiūtė, Vaida; Skare, Vatroslav. Willingness to disclose personal data as a case of negotiated social exchange // EMAC 2020 regional conference, Zagreb, Croatia, Sep 16, 2020 : proceedings of the European Marketing Academy. Zagreb : European Marketing Academy. 2020, art. no. 84887, p. 1. Prieiga per internetą: <http://proceedings.emac-online.org/pdfs/R2020-84887.pdf>.
30Zimaitis, Ignas; Urbonavičius, Sigitas; Degutis, Mindaugas; Kaduškevičiūtė, Vaida. Impact of age on the willingness to disclose personal data in e-shopping // EMAC 2020 regional conference, September 16-19, 2020, Zagreb, Croatia : proceedings of the European Marketing Academy. Zagreb : European Marketing Academy. 2020, art. no. 84569, p. 1-10. Prieiga per internetą: <http://proceedings.emac-online.org/pdfs/R2020-84569.pdf>.
31Urbonavičius, Sigitas. Willingness to disclose personal data online: not just a situational issue // AIRSI 2020 Conference Proceedings, September 3 -4, 2020, Zaragoza, Spain. Zaragoza : Zaragoza University. 2020, p. 66-70. Prieiga per internetą: <http://eventos.unizar.es/_files/_event/_40061/_editorFiles/file/Proceedings%20book%20AIRSI2020.pdf>.
32Urbonavičius, Sigitas. Chernobyl: analysis of young travellers' motivations to visit a unique dark tourism destination // Tourism. Zagreb : Institute for Tourism. ISSN 1332-7461. eISSN 1849-1545. 2021, vol. 69, no. 1, p. 127-139. DOI: 10.37741/t.69.1.9.
33Degutis, Mindaugas; Urbonavičius, Sigitas; Zimaitis, Ignas; Vatroslav, Skare; Laurutytė, Dalia. Willingness to disclose personal information: how to measure it? // Inžinerinė ekonomika = Engineering economics. Kaunas : Kauno technologijos universitetas. ISSN 1392-2785. eISSN 2029-5839. 2020, vol. 31, iss. 4, p. 487-494. DOI: 10.5755/j01.ee.31.4.25168.
34Dikčius, Vytautas; Urbonavičius, Sigitas; Adomavičiūtė, Karina; Degutis, Mindaugas; Zimaitis, Ignas. Learning marketing online: the role of social interactions and gamification rewards // Journal of marketing education. Thousand Oaks, CA : SAGE Publications. ISSN 0273-4753. eISSN 1552-6550. 2021, vol. 43, iss. 2, p. 159-173. DOI: 10.1177/0273475320968252.
35Dagytė-Kavoliūnė, Gintarė; Adomavičiūtė, Karina; Urbonavičius, Sigitas. The impact of brand and social cause prominence dimensions of fit on consumer intentions to buy cause-related products // EuroMed journal of business. Bingley : Emerald Publishing Limited. ISSN 1450-2194. eISSN 1758-888X. 2020, vol. 16, no. 4, p. 456-470. DOI: 10.1108/EMJB-05-2020-0049.
36Zimaitis, Ignas; Degutis, Mindaugas; Urbonavičius, Sigitas. Social media use and paranoia: factors that matter in online shopping // Sustainability. Basel : MDPI. ISSN 2071-1050. eISSN 2071-1050. 2020, vol. 12, no. 3, art. no. 904, p. [1-10]. DOI: 10.3390/su12030904.
37Kaduškevičiūtė, Vaida; Urbonavičius, Sigitas. Webrooming: a way of dealing with uncertainties in purchasing // Market-Tržište. Zagreb : University of Zagreb. ISSN 0353-4790. eISSN 1849-1383. 2019, vol. 31, no. 2, p. 139-152. DOI: 10.22598/mt/2019.31.2.139.
38Dikčius, Vytautas; Urbonavičius, Sigitas; Pakalniškienė, Vilmantė; Pikturnienė, Indrė. Children’s influence on parental purchase decisions: Scale development and validation // International journal of market research. London : SAGE Publications Ltd. ISSN 1470-7853. eISSN 2515-2173. 2020, vol. 62, iss. 4, p. 449-467. DOI: 10.1177/1470785319872377.
39Urbonavičius, Sigitas; Sezer, Adil. Accommodation providers’ motives in sharing economy: comparison between Turkey and Lithuania // International journal of culture tourism and hospitality research. Bingley : Emerald Group Publishing Ltd. ISSN 1750-6182. eISSN 1750-6190. 2019, vol. 13, no. 4, p. 393-409. DOI: 10.1108/IJCTHR-07-2018-0096.
40Urbonavičius, Sigitas; Adomavičiūtė, Karina; Urbutytė, Ieva; Cherian, Joseph. Donation to charity and purchase of cause-related products: the influence of existential guilt and experience // Journal of consumer behavior. Hoboken : Wiley. ISSN 1472-0817. eISSN 1479-1838. 2019, vol. 18, no 2, p. 89-96. DOI: 10.1002/cb.1749.
41Urbonavičius, Sigitas; Dikčius, Vytautas; Adomavičiūtė, Karina; Urbonavičius, Ignas. Movie piracy: how novelty-seeking relates to illegal downloading // EuroMed journal of business. Bingley : Emerald Group Publishing. ISSN 1450-2194. eISSN 1758-888X. 2019, vol. 14, iss. 1, p. 21-30. DOI: 10.1108/EMJB-03-2018-0016.
42Andrulienė, Rasuolė; Mačerinskienė, Aida; Urbonavičius, Sigitas. Relations of tourist push and pull motivations with their activities: the case of Lithuania // International journal of sustainable development and planning. Southampton : WIT Press. ISSN 1743-7601. eISSN 1743-761X. 2018, vol. 13, no. 6, p. 893-904. DOI: 10.2495/SDP-V13-N6-893-904.
43Urbonavičius, Sigitas; Palaima, Tomas; Radavičienė, Indrė; Cherian, Joseph. Push and pull factors of senior travelers: the lingering influence of past restrictions // Market-Tržište. Zgreb : University of Zagreb. ISSN 0353-4790. eISSN 1849-1383. 2017, Vol. 29, no 1, p. 93-108. DOI: 10.22598/mt/2017.29.1.93.
44Adomavičiūtė, Karina; Bzikadze, Goga; Cherian, Joseph; Urbonavičius, Sigitas. Cause-related marketing as a commercially and socially oriented activity: what factors influence and moderate the purchasing? // Inžinerinė ekonomika = Engineering economics. Kaunas : Technologija. ISSN 1392-2785. eISSN 2029-5839. 2016, Vol. 27, No. 5, p. 578-585. DOI: 10.5755/j01.ee.27.5.15166.
45Dikčius, Vytautas; Urbonavičius, Sigitas; Šliažaitė, Kristina. Studying credibility of a salesperson in retailing // Маркетингова освiта в Украiнi : Зб. матерiалiв III мiжнар. наук.- практ. конф. Киiв : КНЕУ, 2016. ISBN 9789669260796. p. 30-32.
46Urbonavičius, Sigitas. Cause-related marketing and donations for charity in a digital world // Маркетинг і цифрові технології = Marketing and digital technologies: Collection of materials of the second International scientific and practical conference the 26-27th of May 2016, Odesa. Odesa : ТЕS, 2016. ISBN 9789667337262. p. 22-24.
47Urbonavičius, Sigitas; Dikčius, Vytautas; Reardon, James. Credibility of a salesperson in retailing: judgments on the basis of their demographic characteristics // Маркетинг і менеджмент інновацій. Суми : УІД СумДУ. ISSN 2218-4511. eISSN 2227-6718. 2016, No 2, p. 49-58. Prieiga per internetą: <http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2016_2_49_58.pdf>.
48Urbonavičius, Sigitas; Adomavičiūtė, Karina. Consumer morality factors: do they influence the intention to buy a cause-related product? // Маркетинг інновацій і інновації у маркетингу : Збірник тез доповідей X Міжнародної науково-практичної конференції, 29 вересня - 1 жовтня 2016 року. Суми : ФОП Ткачов О.О. ISSN 2307-9274. 2016, p. 26-28. Prieiga per internetą: <https://drive.google.com/file/d/0B-7SyrIhVad6UjdMX1draFFrUXc/view>.
49Urbonavičius, Sigitas; Adomavičiūtė, Karina. Effect of moral identity on consumer choice of buying cause-related products versus donating for charity // Procedia - social and behavioral sciences. Amsterdam : Elsevier. ISSN 1877-0428. 2015, Vol. 213, p. 622-627. DOI: 10.1016/j.sbspro.2015.11.460.
50Urbonavičius, Sigitas; Dikčius, Vytautas. Child participation in family purchasing process: evidence from Lithuania // Proceedings of the 17th Academy of Marketing Science World Marketing Congress, Lima, Peru, August, 2014. Louisiana : Academy of Marketing Science. ISSN 2363-6173. 2014, p. [1-4]. Prieiga per internetą: <http://c.ymcdn.com/sites/www.ams-web.org/resource/resmgr/2014_WMC/wmc17proceedings.pdf>.
51Dikčius, Vytautas; Urbonavičius, Sigitas; Jonynienė, Gintarė. Influence of children age and gender on parents' purchasing decisions in two countries // Marketing theory challenges in emerging societies : 4th EMAC CEE regional conference, September 25-27, 2013, St. Petersburg, Russia. St. Petersburg : University Graduate School of Management, 2013. ISBN 9785992400816. p. 88-95.
52Dikčius, Vytautas; Armenakyan, Anahit; Urbonavičius, Sigitas; Jonynienė, Gintarė; Gineikienė, Justina. The influence of children on family purchasing in Lithuania and Azerbaijan // Organizations and markets in emerging economies. Vilnius : Vilniaus universiteto leidykla. ISSN 2029-4581. eISSN 2345-0037. 2014, vol. 5, no. 2, p. 79-96. DOI: 10.15388/omee.2014.5.2.14236.
53Pikturnienė, Indrė; Urbonavičius, Sigitas. Spending and saving patterns of two consumer age groups during economic downturn and recovery of 2009–2011 in Lithuania // Ekonomika / Vilniaus universitetas. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. 2014, t. 93, Nr. 4, p. 72-84. DOI: 10.15388/Ekon.2014.93.5072.
54Gineikienė, Justina; Diamantopoulos, Adamantios; Urbonavičius, Sigitas. Countervailing influences of consumer animosity and nostalgia on purchasing decisions // Making a difference. Ser.: Advances in consumer research. Vol. 41 / eds.: Simona Botti, Aparna A. Labroo. Duluth : University of Minesota, 2013. ISBN 9780915552726. p. 456-460. Prieiga per internetą: <http://www.acrwebsite.org/search/view-conference-proceedings.aspx?Id=1014655>.
55Radavičienė, Indrė; Urbonavičius, Sigitas; Alksninytė, Liucija. Seniors' travel motivation: analysis of push and pull factors // Marketing theory challenges in emerging markets : 5th EMAC regional conference, Katowice, Poland, September 24-26, 2014 : proceedings / edited by Maja Szymura-Tyc. Katowice : University of Economics in Katowice, 2014. ISBN 9788378752103. p. 153-160.
56Pikturnienė, Indrė; Urbonavičius, Sigitas. Perceptions and reactions of two consumer age groups towards the economic downturn: extension of the 2009 study // ICEM 2013 : International Scientific Conference Economics & Management : collected abstracts / Kaunas University of Technology. Lithuanian Operational Research Sociey within Euro (LITORS). Riga Technical University. Brno University of Technology. Tallinn University of Technology. Kaunas : Technologija. ISSN 2335-8025. 2013, p. 105-106. Prieiga per internetą: <https://www.ebooks.ktu.lt/einfo/1044/economics_and_management_%e2%80%93_2013/>.
57Gineikienė, Justina; Zimaitis, Ignas; Urbonavičius, Sigitas. Controversial use of religious symbols in advertising // Ideas in marketing: finding the new and polishing the old : 42nd anniversary conference, Monterey, CA USA, May 15-18, 2013 : proceedings of the annual conference of the Academy of Marketing Science. Vol. 36. Ruston, LA : Academy of Marketing Science, 2013. ISBN 0939783401. p. 47-50. DOI: 10.1007/978-3-319-10951-0_26.
58Gineikienė, Justina; Diamantopoulos, Adamantios; Urbonavičius, Sigitas. Countervailing influences of consumer animosity and nostalgia on purchasing decisions // Making a difference : North American Conference of the Association for Consumer Research, Chicago, October 3-6, 2013. Chicago : Association for Consumer Research. 2013, [p. 1-6].
59Degutis, Mindaugas; Urbonavičius, Sigitas. Determinants of subjective wellbeing in Lithuania // Inžinerinė ekonomika = Engineering economics / Kauno technologijos universitetas. Kaunas : Technologija. ISSN 1392-2785. 2013, Vol. 24, no. 2, p. 111-118. DOI: 10.5755/j01.ee.24.2.2024.
60Kavaliauskė, Monika; Urbonavičius, Sigitas; Bikas, Egidijus; Saikevičius, Darius. Innovative and traditional companies: the main definitions and comparisons // Business and Management 2012 : the 7th international scientific conference, May 10-11, 2012, Vilnius, Lithuania / Vilnius Gediminas Technical University, Riga Technical University, Tallin University of Technology, International North German Academy of Informatology, Stralsund, Brno University of Technology, Technical University-Sofia, Cracow University of Economics. Vilnius : Vilnius Gediminas Technical University, 2012. ISBN 9786094571169. p. 380-385.
61Urbonavičius, Sigitas; Dikčius, Vytautas; Spundzevičiūtė, Justina. Relation between personality traits and involvement into sports activities // Marketing theory challenges in emerging societies : 3nd EMAC regional conference, Belgrade, Serbia : proceedings. Beograd : Čugura Print, 2012. ISBN 9788640312400. p. 252-258.
62Kavaliauskė, Monika; Chavkin, Michail; Zaukevičienė, Inga; Bernotavičiūtė, Roma; Urbonavičius, Sigitas. Product elements as the basis for consumer choice: the case of food supplements // Ekonomika ir vadyba / Kauno technologijos universitetas. Kaunas : Technologija. ISSN 1822-6515. 2012, t. 17, nr. 1, p. 257-263. DOI: 10.5755/j01.em.17.1.2276.
63Pranulis, Vytautas Pranas; Pajuodis, Arvydas; Urbonavičius, Sigitas; Virvilaitė, Regina. Marketingas : [vadovėlis]. 4-asis patais. ir papild. leid. Vilnius : Garnelis, 2012. 604 p. ISBN 9789955883210.
64Kavaliauskė, Monika; Urbonavičius, Sigitas; Baškys, Egidijus Vladas. Attitudes of developers, experts and users towards eco-innovations // Customer as change driving force : international scientific conference BMRA 2011 : conference proceedings, 20-21th October, Lithuania. Kaunas. ISSN 2029-5448. 2011, [7 p.].
65Urbonavičius, Sigitas; Dikčius, Vytautas. Country image and product evaluations: impact of a personal contact with a country // Marketing myths and methodology : 2nd EMAC regional conference marketing theory challenges in emerging societies, Iaşi, Romania, 21-23 September 2011 : conference proceedings. Iaşi : University of Iaşi, 2011. ISBN 9789736406812. p. 261-267.
66Urbonavičius, Sigitas; Dikčius, Vytautas. Country image and product evaluations: impact of personal contact with a country // Marketing theory challenges in emerging societies : 2nd EMAC regional conference : proceedings, Iasi, September 24-25, 2010 / edited by Andras Bauer, Irma Agardi. Iasi : Alexandru Ioan Cuza University, 2010. ISBN 9789736406812. p. 261-267.
67Urbonavičius, Sigitas; Pikturnienė, Indrė. Postmodern consumers in the face of economical crisis: evidence from two generations in Lithuania // Economics and management : international conference, April 22-23, 2010, Riga. Riga : Riga Technical University Publishing House, 2010. ISBN 9789934100185. p. 165-166.
68Urbonavičius, Sigitas; Dikčius, Vytautas; Navickaitė, Skirmantė. Country image and product evaluations: impact of a personal contact with a country = Šalies įvaizdis ir prekių vertinimai: asmeninio kontakto su šalimi poveikis // Inžinerinė ekonomika = Engineering economics / Kauno technologijos universitetas. Kaunas : Technologija. ISSN 1392-2785. 2011, nr. 2, p. 214-221. Prieiga per internetą: <http://internet.ktu.lt/lt/mokslas/zurnalai/inzeko/72/1392-2758-2011-22-2-214.pdf>.
69Urbonavičius, Sigitas; Dikčius, Vytautas. Perceived role of marketing activities in the context of transitional economy = Percepcija uloge marketinških aktivnosti u kontekstu tranzicijskog gospodarstva // Tržište = Market : review for marketing theory and practice. Zagreb : University of Zagreb. ISSN 0353-4790. 2009, vol. 21, no. 2, p. 167-182. Prieiga per internetą: <http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=81060>.
70Urbonavičius, Sigitas; Dikčius, Vytautas. Export barriers during the periods of growth and recession: the major factors and propositions // Argumenta oeconomica. Wroclaw : Wroclaw University of Economics. ISSN 1233-5835. 2010, Vol. 24, no. 1, p. 31-47. Prieiga per internetą: <http://www.dbc.wroc.pl/Content/6448/Urbonavictus_Export_Barriers_During_The_Periods_Of_Growth_2010.pdf>.
71Urbonavičius, Sigitas; Reardon, James; Gineikienė, Justina. The role of country animosity, ethnocentrism and nostalgia on consumer judgements in the context of transformations // Marketing theory challenges in emerging societies : EMAC regional conference : proceedings, Budapest, September 24-25, 2010 / edited by Andras Bauer, Irma Agardi. Budapest : Corvinus university of Budapest, 2010. ISBN 9789635034192. p. 331-335.
72Degutis, Mindaugas; Urbonavičius, Sigitas; Gaižutis, Algis. Relation between life satisfaction and GDP in the European Union // Ekonomika / Vilniaus universitetas. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. 2010, t. 89, nr. 1, p. 9-21. DOI: 10.15388/Ekon.2010.0.997.
73Urbonavičius, Sigitas; Pikturnienė, Indrė. Consumers in the face of economic crisis: evidence from two generations in Lithuania // Ekonomika ir vadyba / Kauno technologijos universitetas. Kaunas : Technologija. ISSN 1822-6515. 2010, Nr 15, p. 827-834.
74Urbonavičius, Sigitas; Dikčius, Vytautas; Gineikienė, Justina; Degutis, Mindaugas. Country of Origin Effects in the Context of Transformations: Nostalgia, Ethnocentrism and Animosity = Prekių kilmės šalies poveikis transformacijų kontekste: nostalgija, etnocentrizmas ir priešiškumas šaliai // Transformations in business and economics / Vilnius University. Kaunas Faculty of Humanities, Brno University of Technology. Faculty of Business and Management, University of Latvia. Faculty of Management and Economics. Vilnius : Vilniaus universiteto leidykla. ISSN 1648-4460. 2010, vol. 9, no. 1, p. 182-200.
75Urbonavičius, Sigitas; Dikčius, Vytautas. Perceived role of marketing activities in the context of transitional economy // Marketing theory challenges in transitional societies : 3rd international scientific conference, Maribor, Slovenia, September 24th-25th, 2009 / edited by Damijan Mumel, Aleksandra Pisnik Korda. Maribor : University of Maribor, 2009. ISBN 9789616354950. p. 291-301.
76Urbonavičius, Sigitas; Gineikienė, Justina. Importance of the product country-of-origin factor on purchasing process in the context of globalisation // Ekonomika / Vilniaus universitetas. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. 2009, t. 85, p. 37-44.
77Urbonavičius, Sigitas; Dikčius, Vytautas. Importance of marketing activities in a company: the management perspective // Ekonomika. ISSN 1392-1258. 2008, t. 83, p. 41-50. DOI: 10.15388/Ekon.2008.17672.
78Pranulis, Vytautas Pranas; Pajuodis, Arvydas; Urbonavičius, Sigitas; Virvilaitė, Regina. Marketingas : [vadovėlis]. 3-iasis patais. ir papild. leid. Vilnius : Garnelis, 2008. 602 p. ISBN 9789955883043.
79Brock, Gregory; Urbonavičius, Sigitas. Regional FDI in Lithuania, 1996-2003 = Regioninių tiesioginių užsienio investicijų (TUI) augimas Lietuvoje 1996-2003 metais // Transformations in business and economics. ISSN 1648-4460. 2008, vol. 7, no. 1, p. 80-88.
80Urbonavičius, Sigitas. Marketingo veiksmai organizacijoje : (paskaitų konspektas). Vilnius : Vilniaus universiteto leidykla, 2007. 72 p. ISBN 9789955332343.
81Urbonavičius, Sigitas; Dikčius, Vytautas; Kasnauskienė, Gindrutė. Importance of marketing functions in a company = Marketingo funkcijų svarba įmonėje // Inžinerinė ekonomika = Engineering economics. ISSN 1392-2785. 2007, t. 53, nr. 3 (53), p. 71-77. Prieiga per internetą: <http://inzeko.ktu.lt/index.php/EE/article/view/12246>.
82Urbonavičius, Sigitas; Dikčius, Vytautas; Ramūnas, Časas. Automobile country of origin related associations in Lithuanian market // Transportas. ISSN 1648-4142. 2007, vol. 22, no. 3, p. Ia-If. Prieiga per internetą: <https://www.tandfonline.com/doi/pdf/10.1080/16484142.2007.9638132>.
83Ramūnas, Časas; Urbonavičius, Sigitas. Vartotojų lojalumas prekės ženklo kilmės šaliai = Loyalty towards brand country of origin // Ekonomika ir vadyba 2007 : tarptautinės mokslinės konferencijos pranešimų medžiaga, 2007 m. balandžio 19-20 d., Kaunas. ISSN 1822-6515. 2007, p. 311-317.
84Braškienė, Liudmila; Urbonavičius, Sigitas. Viešojo sektoriaus organizacijos veiklos tobulinimas taikant universaliosios logistikos principus = Development activities of a public sector organization, using principles of the universal logistics // Ekonomika ir vadyba 2007 : tarptautinės mokslinės konferencijos pranešimų medžiaga, 2007 m. balandžio 19-20 d., Kaunas. ISSN 1822-6515. 2007, p. 980-986.
85Urbonavičius, Sigitas; Dikčius, Vytautas; Kasnauskienė, Gindrutė. Use of business consulating services in transition economies: the example of Lithuania and Latvia // Vadības zinātne = Management. Latvijas Universitātes raksti =Scientific papers University of Latvia. ISSN 1407-2157. 2006, vol. 706, p. 125-142.
86Urbonavičius, Sigitas; Dikčius, Vytautas; Grundey, Dainora. Linking manager-related factors to the level of market orientation in a company = Vadovybės veiksnių ryšys su rinkos orientacijos lygiu įmonėje // Transformations in business and economics. ISSN 1648-4460. 2006, vol. 5, no 1, p. 131-147.
87Urbonavičius, Sigitas; Brock, Gregory; Ivanauskas, Robertas. Competition among multiple retailers within a small and fast developing economy = Parduotuvių tinklų konkurencija mažos, tačiau besiplėtojančios ekonomikos sąlygomis // Ekonomika. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. eISSN 2424-6166. 2006, t. 73, p. 83-95. DOI: 10.15388/Ekon.2006.17561.
88Urbonavičius, Sigitas; Ivanauskas, Robertas. Parduotuvių tinklų pirkėjų segmentavimas pagal pirkimo progas = Segmentation of multiple retailers' clients on the basis of shopping occasions // Verslas : teorija ir praktika. Vilnius : VGTU. ISSN 1648-0627. eISSN 1822-4202. 2006, vol. 7, no. 1, p. 37-44. DOI: 10.3846/btp.2006.06.
89Urbonavičius, Sigitas; Kasnauskienė, Gindrutė. New Applications of a Traditional Psychographic Segmentation Concept = Naujas tradicinių psichografinio segmentavimo būdų taikymas // Inžinerinė ekonomika. ISSN 1392-2785. 2005, nr. 5, p. 80-86. Prieiga per internetą: <http://inzeko.ktu.lt/index.php/EE/article/view/11353>.
90Rima, Česynienė (vertėjas); Čičinskas, Jonas (vertėjas); Diskienė, Danuta (vertėjas); Gaidienė, Zina (vertėjas); Ivanauskas, Robertas (vertėjas); Jatuliavičienė, Gražina (vertėjas); Kasnauskienė, Gindrutė (vertėjas); Skyrius, Rimvydas (vertėjas); Urbonavičius, Sigitas (vertėjas); Urbonavičiūtė, Inga (vertėjas). Integruotos verslo studijos / Bruce R. Jewell ; iš anglų kalbos vertė: Rima Česynienė, Jonas Čičinskas, Danutė Diskienė, Zina Gaidienė, Robertas Ivanauskas, Gražina Jatuliavičienė, Gindra Kasnauskienė, Rimvydas Skyrius, Sigitas Urbonavičius, Inga Urbonavičiūtė. Vilnius : The Baltic Press, 2002. 487 p. ISBN 9955931817.
91Urbonavičius, Sigitas; Dikčius, Vytautas. Choice of business consulting services in various phases of economic transition of the Baltic States = Verslo konsultacijų paslaugų pasirinkimas įvairiuose Baltijos šalių ekonomikos transformacijos etapuose // Transformations in business and economics. ISSN 1648-4460. 2005, vol. 4, no. 2, p. 141-156.
92Urbonavičius, Sigitas; Ivanauskas, Robertas. Evaluation of multiple retailers' market positions on the basis of image attributes measurement // Journal of business, economics and management. Vilnius. ISSN 1611-1699. 2005, vol. 6, no. 4, p. 199-206. DOI: 10.3846/16111699.2005.9636109.
93Urbonavičius, Sigitas. Managerial and marketing aspects of ISO system implementation in Latvian and Lithuanian companies // Vadības zinātne = Management. Latvijas Universitātes raksti =Scientific papers University of Latvia. ISSN 1407-2157. 2005, vol. 690, p. 431-446.
94Urbonavičius, Sigitas; Dikčius, Vytautas. Specifies of business consulting services used by small and medium enterprises in a transition economy = Smulkiųjų ir vidutinių įmonių naudojamų verslo konsultacijų specifika pereinamojo laikotarpio ekonomikoje // Inžinerinė ekonomika. ISSN 1392-2785. 2005, Nr. 3, p. 74-80.
95Urbonavičius, Sigitas. ISO system implementation in small and medium companies from new EU member countries: A tool of managerial and marketing benefits development // Research in international business and finance. ISSN 0275-5319. 2005, vol. 19, no. 3, p. 412-426. DOI: 10.1016/j.ribaf.2005.03.002.
96Urbonavičius, Sigitas; Dikčius, Vytautas. Business consulting support to small and medium enterprises in Lithuania = Smulkiųjų ir vidutinių įmonių naudojamų verslo konsultacijų specifika pereinamojo laikotarpio ekonomikoje // Ekonomika. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. eISSN 2424-6166. 2005, t. 70, p. 83-99. DOI: 10.15388/Ekon.2005.17423.
97Urbonavičius, Sigitas. Baigiamųjų darbų rašymo metodiniai nurodymai ir patarimai. Vilnius, 2003. 0.
98Ivanauskienė, Laima; Urbonavičius, Sigitas. Motivations and benefits of ISO system implementation in transportation-related companies: marketing aspect of ISO // Transportas. Vilnius. ISSN 1648-4142. 2003, vol. 18, nr. 6, p. 241-247. DOI: 10.3846/16483840.2003.10414105.
99Urbonavičius, Sigitas. Kokybės standartų specifika smulkiosiose ir vidutinio dydžio įmonėse - vadybos ir marketingo aspektų reikšmė = The specifics of quality standards in small and medium enterprises: the importance of managerial and marketing aspects // Organizacijų vadyba : sisteminiai tyrimai. ISSN 1392-1142. 2004, nr. 32, p. 207-220.
100Urbonavičius, Sigitas. ISO system implementation as a tool to develop managerial and marketing benefits for company development // Catalysts and impediments of economic development in Central and Eastern Europe : international conference in celebration of the 425th anniversary of Vilnius University, October 14-15, 2004, Vilnius, Lithuania : conference abstracts. Vilnius, 2004. ISBN 9986196647. p. 321-323.
101Urbonavičius, Sigitas. Marketing aspects of ISO system implementation = ISO sistemos diegimo marketingo aspektai // Ekonomika. ISSN 1392-1258. 2004, t. 65, p. 124-138. DOI: 10.15388/Ekon.2004.17346.
102Ivanauskas, Robertas; Urbonavičius, Sigitas. Pozicionavimo mažmeninėje prekyboje reikšmės didėjimas konkurencinių integracijos į Europos Sąjungą veiksnių kontekstu = Increasing importance of positioning in retailing in the context of new competitive situation formed by the EU integration // Ekonomika. Vilnius : Vilniaus universiteto leidykla. ISSN 1392-1258. eISSN 2424-6166. 2003, t. 63, p. 97-107. DOI: 10.15388/Ekon.2003.17305.
103Pranulis, Vytautas Pranas; Pajuodis, Arvydas; Urbonavičius, Sigitas; Virvilaitė, R. Marketingas. Vilnius : EUGRIMAS, 1999. 423 p.
104Urbonavičius, Sigitas; Ivanauskas, Robertas. Smulkių ir vidutinių įmonių vieta globaliuose procesuose = The role of small and medium enterprises in global processes // Ekonomika. ISSN 1392-1258. 2002, t. 60(2), p. 130-139. DOI: 10.15388/Ekon.2002.17277.
105Urbonavičius, Sigitas. Verslo konsultacijų naudojimas didinti įmonių konkurencingumą // Lietuvos ūkio konkurencingumas : konferencijos pranešimai, Vilnius, 2001 m. lapkričio 23. Vilnius : VU l-kla, 2001. ISBN 998619444X. p. 161-168.
106Pranulis, Vytautas; Pajuodis, Arvydas; Urbonavičius, Sigitas; Virvilaitė, Regina. Marketingas : [vadovėlis] / Vytautas Pranulis, Arvydas Pajuodis, Sigitas Urbonavičius, Regina Virvilaitė. 2-asis patais. ir papild. leid. Vilnius : The Baltic Press, 2000. 470 p. ISBN 9955931809.